Introduction

Introduction to Business Communication

There are many models of communication developed by noted theorists of different disciplines. Among the theorists, Aristotle, Lasswell, Shannon, Weaver, McLuhan, MacLean, Rileys, Westley, Gerbner, Rothstein, Schramn, Berlo, Osgood, Johnson, Cherry are the renowned ones. Some important and well-known...
What is communication model? A model can be defined as a visual presentation that identifies, classifies and describes various parts of a process. In the communication process, sender, message, media and receiver are associated. Communication process starts with the transmission...
Two-way communication occurs when the receiver sends response or feedback to sender’s message. In two-way communication process, the sender first transmits the message to the receiver. After receiving a message, the receiver decodes it and then sends back his...
Feedback is the response of receiver concerning the message the received. It is an essential element of two-way communication. Feedback can be favorable or unfavorable. Whatever may be the feedback, it should follow some guidelines or principles. The followings...
Feedback is the essence of two-way communication. In two-way communication, the sender must wait for receiver’s response before deciding what to say nest and how to say it. Feedback is the check on how much successful one has been...