Electronic communication plays in important role in modern business and society. One cannot think of passing modern life and managing modern businesses without electronic communication. Some points are mentioned below highlighting the advantages of electronic communication: Advantages Of Electronic Communication Quick transmission of information The greatest advantage of electronic communication is the quick transmission of […]
Technology in modern communication
Essentials for Successful Mass Communication
Mass communication is usually a one-way flow of information. The effectiveness of this communication primarily depends on the sender of the message. In order to make mass communication effective, the sender should fulfill the following perquisites. Appropriate Planning: Successful mass communication requires appropriate planning about what, who, whom to be communicated. This will guide the […]
Scope of Mass Communications
The scope of mass communication is very pervasive. All aspects of modern society like entertainment, economics, politics, education, science, religion, charities, agriculture, and transportation fall within the scope of mass communication. With the advancement of human civilization and technology, its scope is increasing day by day. In the following, the scope of mass communication is […]