Sender transmits a message with the expectation that the receiver will receive, understand and act on it. However, messages do not always reach to its intended receiver in way the sender thinks. Some causes or factors impede the flow of message, it’s interpretation and understanding. Such factors or causes are known as communication barriers. Some […]
Communication Process Vs Communication Mode and Limitations of Communication Model
Communication model and process are closely related to each other. Communication process is made up of some sequential parts of exchanging information. This process includes sender, encodings, message, channel, receiver, decoding and feedback. On the other hand, communication model is the symbolic presentation of communication process. Thus, it seems that communication process and model are […]
Models of Communication – Types of Communication Model
There are many models of communication developed by noted theorists of different disciplines. Among the theorists; Aristotle, Lasswell, Shannon, Weaver, McLuhan, MacLean, Rileys, Westley, Gerbner, Rothstein, Schramn, Berlo, Osgood, Johnson, Cherry are the renowned ones. Some important and well-known models of communication are discussed below: 1. Aristotle’s model of communication: Aristotle, the well known Ancient […]
What is communication model? Functions of communication model
What is communication model? A model can be defined as a visual presentation that identifies, classifies and describes various parts of a process. In the communication process, sender, message, media and receiver are associated. Communication process starts with the transmission of message by communicator and end with receiver’s feedback. When this communication process is represented […]
What is two-way communication? Importance of two-way communication
Two-way communication occurs when the receiver sends response or feedback to sender’s message. In two-way communication process, the cycle of communication involves the sender first transmitting the message to the receiver. After receiving a message, the receiver decodes it and then sends back his or her reaction to the sender. In two-way communication, information flows […]