Author: Masudur Rashid

Imagine you are the CEO of a huge company. One morning, you wake up to terrible news. Your main product has a major defect. Customers are angry, and your stock price is falling fast. What do you do in this situation? You cannot call every single customer personally to apologize. You cannot visit every shareholder’s home to explain the situation. You need a way to reach everyone at once, and you need to do it fast. This is where the magic happens. It is the intersection of two powerful business functions: Public Relations (PR) and Mass Communication. PR provides the…

Writing a job application is one of the most important steps in the journey to employment. It is often the first document an employer reads before deciding whether to invite a candidate for an interview. A well-written application does more than just list qualifications, it represents personality, attitude, and communication skills. Let us now explore what a job application is, why it matters, the types, the format, and finally, a complete example of a printed job application letter. What Is a Job Application? A job application is a formal letter written by a job seeker to an employer expressing interest…

Have you ever played the “telephone game” as a child? Someone whispers a message, and by the time it reaches the last person, the message changes completely. That, in a funny way, explains why understanding the communication process is so important. In business and daily life, communication is how we share thoughts, ideas, and emotions. However, the process is more complex than just talking. It involves steps, elements, and people who each play a vital role. Knowing how this process works helps us communicate more clearly and avoid misunderstandings. Before we explore the steps, let’s revisit what communication means. In…

Adjustment Grant letter-01: Rafee Enterprise, 33, Islamia Market, Nowabpur Dhaka, whole seller of a fluorescent marker, has received a claim letter from Nujhat Stationaries, Nilkhet, Dhaka for replacing one packet of marker. Write an adjustment grant letter informing the customer that he will get the new supply within next two days. Overview of Adjustment Letter Dissatisfied customers write a complaint and claim letters either to the seller of goods or to the transportation authority, while the recipient of complaint and claim letters writes adjustment letter. A customer writes a complaint letter if he finds anything unsatisfactory with the product he…

Remote work is no longer a temporary experiment. It is the new normal for many organizations worldwide. This shift has created flexibility and freedom, but it has also altered team communication, particularly in how they communicate upward. Upward communication, simply put, is when employees share ideas, feedback, and concerns with management. It helps leaders stay connected with what is happening at the ground level. In a world where teams are spread across different cities, time zones, and countries, upward communication must evolve. This article will examine how remote and hybrid work are changing upward communication, emerging trends, effective tools, and…