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The Business Communication

Importance of Horizontal Communication

Posted By The Business Communication 1 Comment

horizontal communication

Horizontal communication occurs between people occupying the same positions in the organization hierarchy. It helps to share ideas, information, wishes and attitude between peers and colleagues. It also promotes mutual understanding and ensures cross-functional coordination. The following points highlight the importance of horizontal communication: Importance of Horizontal Communication Co-ordination of activities: Organizational activities are grouped […]

Filed Under: Types of Communication Tagged With: Importance of horizontal communication

Essentials of effective upward communication | Causes upward communication

Posted By The Business Communication 1 Comment

upward communication

Essentials of effective upward communication Effective functioning of an organization significantly depends on proper and effective use upward communication. To make upward communication effective, due attention must be given on the following aspects: Participative approach of management: If participative management approach is practiced in the organization, it encourages subordinates to communicate their requests, attitudes, feeling […]

Filed Under: Types of Communication Tagged With: Causes of distortion of message in the upward communication channel, Essentials of effective upward communication

What is Upward Communication? Media or ways of upward communication

Posted By The Business Communication 1 Comment

What is Upward Communication

When information flows from subordinated to superiors, it is called upward communication. The purpose of upward communication is to provide information to the managers form subordinates. Through this communication, subordinates convey their opinions, suggestions, complaints, etc. to their superiors. The lower-level employees initiate up-ward communication and the message ultimately reaches to the upper-level management. It […]

Filed Under: Types of Communication Tagged With: Media of upward communication, Ways of upward communication, what is upward communication

Advantage And Disadvantages of downward communication

Posted By The Business Communication 3 Comments

Advantage or merits of downward communication Downward communication benefits the organization in many different ways. Through this communication, superior provide necessary information and directives to the subordinates. The major advantages of downward communication are highlighted below: Delegating authority and responsibility: Delegation means entrusting the subordinates with some responsibilities along with due authority. It is essential […]

Filed Under: Types of Communication Tagged With: Advantage of downward communication, Demerits of downward communication, Disadvantages of downward communication, Merits of downward communication

Objectives of downward communication

Posted By The Business Communication 3 Comments

Informal Communication Spreads Rumor, untrue and distorted information very quickly

Downward communication mainly aims at providing subordinates with the goals, policies, and procedures of the company along with the instructions, orders, and directions of the superiors. In the following the main objective or purposes of downward communication are discussed: To inform the subordinates: The prime objective of downward communication is to communicate organizational goals, plans, […]

Filed Under: Types of Communication Tagged With: Objectives of downward communication, Purposes of downward communication

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