Browsing: Downward Communication
Imagine a large waterfall. The water starts at the very top, gathers momentum, and flows all the way down to…
Have you ever wondered how information travels from a company’s CEO to the employees at the lowest level? That’s the…
Downward communication is the communication where information or messages flows from the top of the organizational structure from the bottom…
Communication keeps every organization alive. It connects people, departments, and management levels together. Among the different forms of communication used…
Imagine a ship sailing through a storm. The captain stands on the bridge and spots an iceberg ahead. He shouts…

