The following measures can be taken to overcome the communication problems that exist in the business enterprises of any country:
Developing a flat organization structure
In modern time, organizations prefer flat structure too tall one. Flat structure has fewer heretical levels that reduce the communication gap between superiors and subordinates. Therefore, business enterprises in any country should design flat structure in place of the traditional tall structure.
Specifying objective of communication
In order to overcome the problem of ambiguity, communicator should specify the objective of communication. This will help him to arrange the message concisely and clearly.
Clear-cut message
Top executives should send clear orders, instructions, policies, procedures, and directions so that misunderstanding and confusion do not arise. This will enhance the effectiveness of communication.
Using simple language
Language creates numerous communication problems in organization. Employees in the organization are neither equally educated nor trained. Therefore, communication should use simple and common words. At the same time, they should avoid technical jargons so that everyone can understand it.
Selecting proper media
Appropriate media should be used for effective communication. Management should decide when to use oral medium and when to use written medium. While selecting media, management must consider the nature of the message, its importance and complexity.
Encouraging feedback
Managers should encourage feedback from subordinates to attain the objective of communication. This will help the manager to know the reaction of subordinates and to take proper action.
Providing communication training
Organizations can provide training to enhance the communication skills of their employees. In this regard, organizations can arrange seminars, symposiums or institutional training programs.
Creating congenial labor-management relationship
Harmonious relationship between labors and management is essential for successful communication. Relationship between them affects the level of importance one party gives on the message of others. Therefore, management and labor should cooperate with each other to create a favorable communication climate.
Using modern communication technologies
In order to facilitate speedy and regular communication, organizations need to use modern communication devices.
Encouraging informal communication
To make formal communication effective, organizations can arrange informal channels. This will obviously promote good relationship among the participants in the organization.
Unbiased attitude of management
Management should be free from political, regional and religious biases. Their neutral attitude will bring a fair environment of communication in the organization.
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