Advantages And Disadvantages Of Satellite Television In Business Communication

When television programs are broadcasted by means of artificial satellite stationed in the space, is called satellite television. Now a day satellite television has become the most popular means of human entertainment and it has already fashioned a new culture named ‘sky culture’ across the world. Now, people of one society are very much interested in enjoying the cultures, traditions and customs of other societies.

This interest of the people across the world toward the different cultures in the world is known as ‘sky culture’ the merits/ advantage / utilities’ of satellite television are discussed below:

Advantages Of Satellite Television

1. Satellite TV broadcasts different types of programs relating to education, science and technology, environment etc. These programs play vital role in developing standard of education, manifestation of scientific knowledge and increasing environmental awareness among the people of the world.
2. Satellite TV arranges various programs on economics, investment, stock exchange etc. These programs unfold the global business opportunities and help in developing trade and industry.
3. Satellite television also plays vital role in developing information technology. Now, people can get all the news around the world even staying at home through the satellite TV. These enrich the domain of human knowledge.
4. Through satellite TV people of one society can be acquainted with the people culture, customs etc. of other societies.
5. Satellite TV has no alternative in gaining current world news, international political conditions, conflicts among the various nations etc.
6. Satellite TV also broadcasts various sports and games, films, drama, religious theme etc. which satisfy the people’s recreational demand and enhance religious consciousness.

Demerits/ Disadvantages/Limitations of Satellite Television

Though satellite TV has a lot of merits, still it is not free from evils. The major evils of satellite TV are discussed below:

1. Every nation has its own culture and customs which are the symbol of their national solidarity and uniqueness. People across the world are now becoming perverted and rootless by ignoring their own culture and watching continuously cultures.
2. Satellite TV generally broadcasts its programs whole day and night that persuade the viewers to enjoy the programs for long time. It causes the wastage of valuable time and labor, makes the students inattentive towards their lessons and hampers the mental growth of children.
3. Many satellite TV channels displays various programs on sexual and perverted issues that create nakedness, nudity, bareness, indecency, obscenity etc.
4. Satellite TV programs on violence and excitement attract the youths to be indulged in murder, rape, stealing, robbery etc.
5. Many satellite TV programs are such that they turned away the viewers form leading religious peaceful lives.
6. In operating these TV channels, the developed countries are enjoying monopoly dominance. Therefore, by means of these channels they attempt to exercise their dominant attitude over the rest of the world.