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What is downward communication

What is downward communication? [Objectives and Methods]

Posted By The Business Communication 3 Comments

Downward communication

Downward communication is the communication where information or messages flows from the top of the organizational structure from the bottom of the organizational structure. Downward communication occurs when information flows down the hierarch form superiors to subordinates. This type of communication may forms such as staff meetings, company newsletter, company policy statement, information memos, e-mail, […]

Filed Under: Types of Communication Tagged With: Meansing of downward communication, Objectives of downward communication, purpose of downward communication, What is downward communication

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