Purposes of Business Letter

There are wide varieties of business letters like circular letter, inquiry letter, order letter, collection letter etc. all these letters serve important and multidimensional business purposes. The major purposes or objectives of writing business letters are discussed below:

To exchange information: The main purpose of business letter is to exchange information related to business. Through it, business organizations collect and convey business related information.-business-letters

To establish business relationship: By exchanging information through business letters, new business relationships can be established with various parties and existing relationships can be strengthened.

To make inquiry: Another important objective of writing business letter is to make inquiry about people, product, price etc. With the expansion of business operations of a business, importance of business letter is also increasing.

To take right decisions: Taking right decisions require accurate information. Since business letter s collect information form reliable sources, executives can take right decision using that information.

To place orders: A common purpose of writing business letter is to place order for goods specifying quantity, quality, price, payment method etc.

To create goodwill: Goodwill is an important asset for any business. Businesses can create goodwill by writing letters like order confirmation letter, adjustment grants letter, inquiry letter, reply to inquiry letter etc.

To save time and cost: Saving time and cost of communication is another objective of writing business letter. Posting letter is cheaper and less time consuming than making personal visits.

To expand markets: Through writing various business letters like inquiry letter and circular letter, business organizations can create new market for their products.

To overcome misunderstanding: If there arise any misunderstanding between a business and its stakeholders, business letter is written to overcome it.

To settle transactions: By means of writing business letter s, concerned parties can settle their transactions. For example, customers write claim letters to the sellers for compensations, sellers write collection letters to customers for collecting dues.

To keep records: Another reason for the wide use of business letter is to keep permanent record of information. Business letters help to develop an information base in the organization and facilitate future decision making.

What is Resume| what is Curriculum Vitae | what is Bio-Data?

A resume is a summary of one’s identification, qualification and intended career path. It is a formal arrangement of one’s personal inventory. In other words, resume can be defined as a written statement that includes a person’s personal data, education and employment background etc. it is also known as ‘curriculum vitae’, ‘qualifications document’, or ‘qualification brief’. It acts as an advertisement of a person’s qualifications and stimulates the potential employers to call the person to the interview.

Murphy and Hildebrandt defined, “Curriculum Vitiate is a document labeling one’s qualifications and career path.”

In the opinion of Bovee, Thill and Schantznan, “A resume is a structured, written summary of a person’s educations, employment background and job qualification.”

According to Kitty O. Locker, “A resume is a persuasive summary of one’s qualifications for employment”

Thus, it is clear that resume is a factual statement that describes a person’s personal, educational and employment information. A job applicant prepares resume and submits it along with his application for job. A customary resume usually includes name and address, education background, word experience, achievements and awards, personal data like nationality, gender, religion, age, hobby etc and reference.

Characteristics of good resume

Resume describes one’s education, employment experience and other personal data. A successful resume inspires a prospective employer to employ the resume holder. An ideal resume should posses the following features or qualities:

  1. Honesty: An effective resume should always include accurate information. It should be free from exaggeration and false information.
  2. Cleanliness: Employer gets a primary impression about the job applicant form the appearance of the resume. It indicates the carefulness and eagerness of the application towards the job. Therefore, the resume should be neat, clean and attractive. Its attractiveness depends on clear typing or writing, layout of the writing, quality of papers, necessary margin etc.
  3. Full disclosure: An accurate and effective resume gives detailed information about the applicant. The related information includes identifying information, career or job objective, educational background, work experience, references etc. without full disclosure of these facts, employer cannot evaluate a resume.
  4. Brevity: Resume should be concise in nature. Inclusion of unnecessary information or repetition of information may irritate the employer.
  5. Appropriate format: Resume can be drafted in three different formats such as, chronological format, functional format, and combination of chronological and functional format. Selection of format depends on nature of information to be included in the resume; selection of an appropriate format for particular information will obviously enhance its acceptability and appeal.
  6. Updated information: A good resume always conations updated information. Resume is the only information sheet that an employer has in determining whether to call the application in the interview. Therefore, the resume should be updated including new skills, experiences and abilities.